New York American Marketing Association

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	The New York American Marketing Association is an organization with the mission of supporting marketing professionals who seek the knowledge to make themselves more effective marketers. The NYAMA is affiliated with the Effie Awards and the GreenBook Directory of Marketing Research and Focus Group Companies. EFFIE is the global benchmark for effective marketing and advertising communications. With EFFIE programs in 30 countries on five continents, EFFIE is the most prestigious award in the industry because it honors the one truly significant achievement in advertising communications: Results. www.effie.org Admittance into the Marketing Hall of Fame is the highest honor a brand can receive. This honor acknowledges brands, classic and current, that have established themselves as true icons by achieving enduring, sustained success in the marketplace and that have contributed to the marketing discipline through their pioneering practices. The GreenBook^® is an indispensable tool for market researchers, account planners and brand strategists. The GreenBook's database of market research services is the most accurate resource available to industry professionals responsible for conducting a research project from inception to completion. www.greenbook.org The Marketing JobSource is a national online career center focusing exclusively on connecting employers to qualified marketing, marketing research and advertising job candidates. The Marketing JobSource is a partner of the Marketing Career Network, an alliance of national marketing association job boards dedicated to advancing the industry and its marketing professiona Spotlight on... Exact Target's 2009 Email List Growth Study Like all email marketers, you're probably thinking about ways to create a successful, compliant, ROI-producing email list growth strategy. ExactTarget's 2009 Email Growth List Study whitepaper will show you how. Career Corner Job of the Week Director Commerce- iVillage Networks NBC Universal The Director, Commerce, iVillage will manage revenue for iVillage’s commerce and product sales businesses, including digital product sales, online coupons, lead generation, affiliate programs, loyalty programs, and affinity oriented offers. Click here for more listings at NYAMA Jobsource		Upcoming Event ESPN Profile: Seven Principles for Evaluating Your Cross Media Performance July 28th Glenn Enoch VP/Integrated Media Research ESPN Kelly Johnson Associate Director/Media and Promotion Research ESPN As consumers are using more and more interfaces to connect, ESPN knew it a needed to better understand how users move between different platforms. Using an industry-leading suite of research tools, ESPN Research + Analytics has developed seven basic concepts of cross-media research and behavior. Would you like to be notified about our monthly events? Click here to opt in for our e-mail notifications.