NEW YORK AMERICAN MARKETING ASSOCIATION ELECTS
2006-2007 BOARD OF DIRECTORS

New York, NY (May 30, 2006)— The New York American Marketing Association, an organization dedicated to advancing the practice of marketing communications effectiveness, has elected its new Board of Directors for fiscal year 2007, effective July 1, 2006. 

The Board of Directors oversee the New York AMA’s flagship properties including the EFFIE® Awards, which recognize creative ideas and communications mediums that contribute to a brand's success, as well as the GreenBook® Directories, reference books for Marketing Research Services.  In addition, the New York AMA develops and produces programming on marketing industry trends and strategies.

New York AMA Officers include:

Linda Cornelius, Brand Consultant, who will begin her term as New York AMA President in July (serving through June 30, 2007).   

Cornelius succeeds Gary Steele, Executive Vice President, McCann WorldGroup, who served as President from 2005-2006.  He will remain on the Board as Immediate Past President.

President-Elect: Taylor Gray, World Wide Associate Publisher and Marketing Director, TIME, who will serve as New York AMA President from 2007-2008.

Newly Elected as First Vice President, Carl Johnson, Co-Founder, Anomaly.  Johnson will become President of the New York AMA in July 2008. 

Newly Elected Directors include:

Kendall Crolius, Vice President and General Manager, Forbes Conference Group

Matt Seiler, President, PHD

Marty Susz, Managing Director, EURO RSCG Tonic

Returning Directors include:

Lisa Baird, Senior Vice President, Marketing, National Football League

Brian Collins, Senior Partner/Executive Creative Director, Brand Integration Group, Ogilvy & Mather

Samuel Craig, Professor of Marketing and the Catherine and Peter Kellner Professor, New York University's Stern School of Business

Edward Dandridge, Managing Partner, BrandSphere Partners

Judy Hu, Global Executive Director, Advertising & Branding, General Electric Company

Rick Kendall, Vice President of Research, MedMeme, LLC

Jane Mackie, Vice President of Marketing, Loews Hotels

Humphry Rolleston, Marketing Director, INC Magazine

Jerry Shereshewsky, Ambassador Plenipotentiary to Madison Ave. Yahoo!

Jim Spaeth, Founding Partner, Sequent Partners

Vicky Vitarelli, Director of Marketing, New York Jets

 “Our Board is comprised of marketing experts from a variety of disciplines and fields to provide inspiration and perspective to all aspects of New York AMA programming,” said Mary Lee Keane, Executive Director of the New York American Marketing Association.  “The Board’s diverse areas of knowledge on the many ways of reaching today’s elusive consumer will help our organization continue to strengthen and evolve.”

About the New York American Marketing Association

The New York American Marketing Association is dedicated to advancing the practice and importance of marketing communications effectiveness.  Since 1968, it has sponsored the EFFIE Awards for effective marketing communications campaigns, now licensed in 33 countries, and it publishes the GreenBook Directories of Marketing Research Services, the preeminent reference books for the industry. The organization produces a variety of programs featuring leading marketers focused on current industry issues and visionary strategies to achieve excellence in the fields of marketing, research, and branding.